Privacy Policy 

1. Introduction and scope 
This Privacy Policy (“Policy”) applies to Vialumina AB and any of its subsidiaries and affiliates (“Vialumina”, “we”, “us”, or “our”) when we process personal data relating to individuals who visit our websites, use our digital products or services, contact us, or otherwise interact with us in a business or professional context. 
Protecting your privacy is important to Vialumina. We process personal data in accordance with this Policy and applicable data protection legislation, including the EU General Data Protection Regulation (EU) 2016/679 (“GDPR”) and applicable national data protection laws. 
Vialumina acts as a data controller for the personal data processing described in this Policy, unless otherwise stated. 
 
2. Categories of personal data we collect 
Depending on how you interact with us, we may collect the following categories of personal data: 
• Contact information (such as name, email address, telephone number) 
• Professional information (such as job title, company name, role) 
• Account and user information (if applicable) 
• Communication data (emails, support requests, inquiries) 
• Technical data (IP address, device type, browser type, operating system) 
• Usage and operational data related to our digital products and connected services 
• Aggregated and anonymized diagnostic or crash data from applications 
• Information collected via cookies and similar technologies 
We do not intentionally collect sensitive personal data unless required by law or explicitly provided by you for a specific purpose. 
 
3. How we collect personal data 
We collect personal data when you: 
• Contact us via forms, email, phone, or other communication channels 
• Request a demo, information, or support 
• Use our websites or digital services 
• Interact with us as a representative of a current, former, or prospective customer, partner, or supplier 
• Apply for a job or express interest in working with us 
Certain technical data is collected automatically through cookies and similar technologies when you visit our websites. 
 
4. Purposes of processing and legal bases 
We process personal data for the following purposes and legal bases: 
• Communication and inquiries
To respond to questions, requests, or support inquiries 
Legal basis: Legitimate interest 
• Marketing and business communication 
To provide information about our products or services where relevant 
Legal basis: Legitimate interest or consent, where required 
• Provision of services and contractual obligations 
To deliver, operate, and support our products and services 
Legal basis: Performance of a contract 
• Product improvement and development 
To analyze usage, improve functionality, fix errors, and develop our services 
Legal basis: Legitimate interest 
• Recruitment 
To manage job applications and recruitment processes 
Personal data submitted in connection with job applications or expressions of interest is processed solely for recruitment purposes. 
Legal basis: Legitimate interest 
• Legal and regulatory compliance 
To comply with applicable laws, accounting rules, and regulatory obligations 
Legal basis: Legal obligation 
 
5. Automated decision-making and profiling 
Vialumina does not use personal data for automated decision-making or profiling that produces legal effects concerning you or similarly significantly affects you, as defined in Article 22 GDPR. 
 
6. Data retention 
Personal data is retained only for as long as necessary to fulfil the purposes described in this Policy, unless a longer retention period is required or permitted by law. 
Retention periods depend on factors such as: 
• The nature of the data 
• The purpose of processing 
• Legal, contractual, or regulatory requirements 
For further information regarding retention periods, please contact us using the contact details below. 
 
7. Disclosure of personal data to third parties 
We may share personal data with trusted third-party service providers who process data on our behalf, such as providers of IT infrastructure, hosting, analytics, customer support, or professional advisory services. 
All such third parties are required to: 
• Process personal data only in accordance with our instructions 
• Enter into appropriate data processing agreements 
• Implement suitable technical and organizational security measures 
We do not sell personal data to third parties. 
Personal data may also be disclosed where required by law, regulation, or legal process. 
 
8. International data transfers 
Personal data is primarily processed within the EU/EEA. 
Where personal data is transferred outside the EU/EEA, Vialumina ensures that such transfers are conducted in accordance with applicable data protection laws. Transfers are based on appropriate safeguards, such as the European Commission’s Standard Contractual Clauses (Article 46 GDPR), together with supplementary technical and organizational measures where required. 
 
9. Data security 
Vialumina implements appropriate technical and organizational measures to protect personal data against unauthorized access, loss, alteration, or disclosure. 
These measures include, but are not limited to: 
• Access controls and role-based permissions 
• Encryption of data in transit and, where appropriate, at rest 
• Secure infrastructure and environments 
• Organizational policies and procedures governing data access and handling 
Access to personal data is limited to authorized personnel with a legitimate business need. 
 
10. Your rights 
Under GDPR, you have the following rights in relation to your personal data: 
• Right of access 
• Right to rectification 
• Right to erasure 
• Right to restriction of processing 
• Right to object to processing 
• Right to data portability 
• Right to withdraw consent (where processing is based on consent) 
To exercise your rights, please contact us using the contact details below. 
You also have the right to lodge a complaint with the relevant supervisory authority in your country of residence, place of work, or where an alleged infringement has occurred. 
 
11. Cookies 
We use cookies and similar technologies to improve the functionality and user experience of our websites. For detailed information about how we use cookies and how you can manage your preferences, please refer to our Cookies Policy, available on our website. 
 
12. Contact information 
Vialumina AB is the data controller for the processing described in this Policy. 
If you have any questions about this Privacy Policy or our processing of personal data, please contact us at: support@vialumina.se 
For more information about our approach to data security and compliance, please see our Security & Compliance page. 
 
13. Changes to this Policy 
We may update this Privacy Policy from time to time. Any changes will be published on our website. We encourage you to review this Policy periodically.